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Request a QuoteOriginally founded in 1987 as Sauna Warehouse, the company was born out of a desire to provide high-quality sauna products in an industry where options were lacking. Through extensive research into sauna experiences, manufacturers, and products, Saunas.com has become a leading provider of premium traditional saunas, steam equipment, and sauna accessories. Their commitment to quality, innovation, and customer service has made them the go-to resource for sauna enthusiasts.
Saunas.com offers a range of sauna products including home saunas, DIY saunas, outdoor saunas, and home steam rooms. They are also preparing to introduce cold therapy solutions, complementing their hot therapy expertise. Their mission is to provide a superior customer experience from purchase to post-installation, with 100% customer satisfaction guaranteed.
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Saunas.com approached us to revamp their online presence and improve sales performance. Despite their extensive range of high-quality sauna products, their previous website was not reflecting their expertise and was struggling with visibility in search results.
The key challenges included:
1) Outdated website design and user experience
2) Low online visibility and organic traffic
3) Need to optimize the sales funnel and improve conversion rates
The goal was to create a website that matched the premium quality of their products while also increasing traffic, engagement, and sales.
We took a comprehensive approach by focusing on website development, SEO, PPC, and content optimization to boost Saunas.com’s online presence and drive sales:
Website Development:
We designed and developed a modern, responsive, and visually appealing website that highlighted Saunas.com’s extensive product offerings. The new site was optimized for both desktop and mobile, ensuring users could easily browse products and make purchases on any device. Key features included improved navigation, a streamlined checkout process, and prominent calls-to-action to increase conversions.
SEO Optimization:
Our team performed a thorough SEO audit and implemented both on-page and technical SEO improvements. This included keyword research, optimizing product descriptions, creating SEO-friendly URLs, and improving internal linking. We also worked on enhancing the site’s loading speed, mobile-friendliness, and search engine indexing.
Content Strategy:
We helped create detailed, informative content that educated customers about the benefits of saunas, the types of products available, and how to choose the best sauna for their needs. This content included blog posts, product guides, and FAQ sections that helped drive organic traffic and enhance the customer experience.
PPC Campaigns:
We developed and executed a targeted PPC strategy aimed at driving traffic to the website. Through keyword research and ongoing optimization, our campaigns targeted customers interested in high-quality saunas and home wellness products. We carefully monitored performance, adjusted bids, and fine-tuned ad creatives to ensure maximum return on investment.
In just one year of continuous work, Saunas.com achieved remarkable results:
Website Traffic: Website traffic increased by 340%, driven by successful SEO and PPC campaigns as well as improved content strategy.
Sales: Sales increased by 41%, reflecting the effectiveness of the new website design, SEO optimizations, and targeted marketing efforts in converting traffic into actual sales.
These impressive results demonstrate the power of a comprehensive digital strategy, combining modern website development, SEO, PPC, and compelling content to drive both traffic and sales growth.
Ready to experience the best sauna products and expertise in the industry?
Call: (000) 000-0000 to speak with one of our sauna experts today!
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